Awesome Ad

elmas

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This Nike advertisement kind of had me cheering.

http://www.youtube.com/watch?v=2JnYcuRW_qo

In case you don't feel like watching, it shows an obese (possibly morbidly obese) 12 year old jogging to get in shape.

I'm just happy that it's not fat bashing, but it's showing that anyone, at any age, can take control of their life and health.
 
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elmas

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Actually it was the ad that started him to want to get into shape:
http://www.recordherald.com/main.asp?SectionID=1&SubSectionID=1&ArticleID=144055

"He said he and his mother, Monica, will now work together to help each other lose weight. Exercise will play a big role as will improvement on the family diet. If they are successful, Nike will return for another taping to reinforce its message."
To me, that makes it even better. That could save the boy from years of health and self esteem issues.